Eye of the tigrz
Media strategy
tigrz analyses, studies and news in the “Media strategy” category.
360°: starting from Social, scaling on traditional media, converting in store and onlineMedia strategy
↗Social commerce: why social is the business accelerator of your whole media mixSocial commerce
↗From community to consumption: the shift is acceleratingSocial commerce
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Sciences Po : Nicolas Masson présente la vision tigrz pour engager les audiences à l’ère du Socialtigrz news
↗Social and Search are neck and neck in France and dominate worldwideStudies and benchmarks
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2023 review: budget trends in the French advertising marketMedia strategy
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Advertising market trends in France – July 2023Studies and benchmarks
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TV and Social are neck and neck worldwide and in France: why, and what promises for 2022?Media strategy
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Should you invest in social networks during covid-19? Risks and opportunities.Media strategy
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Social growth in France: what drives it and how to read it?Studies and benchmarks
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A shake-up coming in Social? Review of trends in the US market.Media strategy
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Facebook, an American-style WeChat?Platforms
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End of the like counter, but consolidation of a new era of socialMedia strategy
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Collaboration