Solutions.
Eight tigrz solutions to accelerate brand performance: business intelligence, measurement, content, influence, international, the US market, AI visibility and TikTok.
A tigrz solution is a specific set-up, run by our teams, that answers an identified performance challenge on social platforms. Each solution below links to its detailed page, a client case and a related analysis.
Business Intelligence (Sherekhan)
- Challenge
- Platforms, analytics and models each speak their own language.
- What we deliver
- Sherekhan, the modelling and reconciliation tool developed by tigrz: a single view of e-commerce steering, from actuals to forecast.
- Proof
- Connected to client data environments, including GA4, Polar, Piano, Adobe, Triple Whale and Fospha (non-exhaustive list).
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Case: ba&sh · Insight: How to measure the performance of social campaigns todayEffectiveness measurement
- Challenge
- The faster Social grows, the more measurement and attribution matter.
- What we deliver
- Four methods: lift studies, geo tests, marketing mix modelling (MMM) and incrementality protocols.
- Proof
- For AMI Paris, a Unified Lift study measured 22.6% incremental lift on the purchase item (source: TikTok for Business).
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Case: ba&sh · Insight: How to measure the business increment brought by your Facebook or Instagram campaigns? Our case with ba&sh.Content Strategy
- Challenge
- Social platforms run on content.
- What we deliver
- With Tastee, our integrated content agency: localisation, shooting designed for vertical, integrated production, upcycling and content designed to be measured.
- Proof
- The Longchamp case combines organic social content and paid on TikTok.
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Case: Longchamp · Insight: Content is the New Targeting: why creative is at the heart of performanceInfluence and creators
- Challenge
- Creators speak to their communities; brands gain performance from it.
- What we deliver
- Influence programmes combining co-creation, localisation and commercial peaks, then amplified like any performance lever.
- Proof
- Influence Barometer 2025 (CPA × UMICC, 4 November 2025): 85% of content mentioning a brand is spontaneous sharing.
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Case: Alain Afflelou · Insight: [Special report] How to make influence and performance go hand in hand?Internationalisation
- Challenge
- A multi-market approach, not a sum of local campaigns.
- What we deliver
- Six capabilities: identify opportunities, localise the offer, produce locally, work on feeds, adapt to local commercial plans and monitor market by market.
- Proof
- 60% of our campaigns target international markets; 25 offices worldwide with the Cosmo5 group.
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Case: Fusalp · Insight: Meta 3% tax: why the DST surcharge shifts the real question of social performanceUS expertise
- Challenge
- A brand does not present itself the same way in New York, Miami or Los Angeles.
- What we deliver
- Localising the offer, media planning by DMA and region, locally produced content, feeds and catalogue.
- Proof
- Offices in New York and Singapore; the Ganni case localises a social content strategy for the US market.
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Case: Ganni · Insight: A shake-up coming in Social? Review of trends in the US market.GEO + Social
- Challenge
- Discover on Social then verify on an LLM, or the other way round.
- What we deliver
- Thinking the end-to-end journey and supporting brand visibility in the right place, up to paid visibility.
- Proof
- Reddit is the most cited source in Google AI Overviews (21.0% of its 10 most cited sources), ahead of YouTube (18.8%).
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Case: Alain Afflelou · Insight: Afflelou vs ChatGPT: how the optical leader innovates once again?TikTok Excellence
- Challenge
- TikTok is a place of discovery, search, recommendation and now commerce.
- What we deliver
- Native content, influence, Video Shopping Ads, Smart+ Catalog, TikTok Pulse and incrementality measurement.
- Proof
- Four case studies published by TikTok for Business; more than 700,000 followers for Alain Afflelou (November 2026).
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Case: Alain Afflelou · Insight: Nicolas Masson (tigrz) and TikTok France at the MEDEF REF: the role of platforms in business growth
Multi-market roll-out also has its own page: Global scale.
Collaboration