What is your Social Media maturity? How to accelerate your on- & offline Social Business towards the end of the year? Ask to receive the first issue of tigrz.insight by filling in the form below.
2020 marked a real break in advertisers’ digital strategies in France. It generally resulted in a strong gain in maturity across all levers, to support the necessary updating of communication plans and sustain the growth of brands’ on- & offline activity.
In this context, the tigrz team wanted to produce a study and a practical report on the French advertising market. It makes it possible both to decipher the trends observed and the specific dynamics around social networks. Because while growth is still there, it is due both to the shift of branding budgets from offline media and to a more mature understanding by advertisers who integrate social networks into their acquisition or drive-to-store strategy.
To receive the first issue of tigrz.insight, simply fill in the form below!

Ask to receive the first issue of tigrz.insight by filling in the form below:
Here are the topics covered in this thematic report:
> Study of the advertising market in France in 2020 and its dynamics
> Search + Social: the bridges
> The boom in Social consumption: connection opportunities for brands
> Linking branding & acquisition through Social
> Innovations & new business promises
> How to accelerate on Social in the second quarter?
Going further. This topic continues with tigrz’s strategic consulting support.
On the same topic: « Social growth in France: what drives it and how to read it? » and « A shake-up coming in Social? Review of trends in the US market. ».
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![[tigrz.insight] Social Media maturity & business acceleration](../../medias/blog/2020/09/tigrz_social_business.png)


